Insights overview

Trade Mark and Design – Portfolio Management

With Kemp Little’s Trade Mark and Design Practice, you really can have it all – superior service by world-class IP specialists at competitive rates.

Who are we?

Kemp Little’s specialist trade mark and design team, sitting within the wider IP and Technology Disputes team, possess an in-depth understanding of trade mark and design issues that you may face. Whether you are big or small, a fast growth start-up or a global corporation, you will be in good hands. Whatever the industry, there are very few sectors where we don’t have experience and detailed knowledge.

What do we do?

You have to make commercial decisions daily and we pride ourselves on taking a commercial approach to trade mark and design portfolio management, making it one less job for you. This enables us to look at the whole picture to advise on cost effective protection, reducing your trade mark and design budget in the process. We want to ensure that you have maximum protection but for minimum cost.

Our dedicated team of experts support our clients on the full range of trade mark and design matters, from initial brand strategy advice and filing through to registration and on-going enforcement matters. Our team can provide expert insight, practical legal advice and solutions to assist with your brand and trade mark and design portfolios; we are well placed to be a trusted advisor to you.

How do we do it?

You know your business; we know ours and we use being a technology firm to our advantage. We work with the best and latest tech available to provide the best quality advice. We are not stuck with dated, costly tech, like many competitors. Where we feel that the current tech is not up to our standards, we simply develop our own in-house – winning awards in the process. This also gives use another level of knowledge, over and above standard practices, as we really do understand how tech works and gets the results it does.

Our team also absolutely refuses to fall into the age-old complaint we hear often about our competitors, and which may be prompting you to consider other options – that they are simply too slow to respond. This is not ideal when deadlines are at play and slow response times risk affecting your business. We have clear key performance indicators so that you know when to expect responses (at the latest). Of course, if a response is needed immediately, speak to us. We understand that quick, clear and quality advice is key. You and your business are our priority.

Why is this relevant to you?

Why is this all relevant to you? Not only are we able to continuously offer commercial, clear advice, at low cost, we are also able to increase your ROIs. IP is an asset, but only if managed correctly. By having a clear strategy, we can help you ensure that your IP increases the cost of your business. You can file as many trade marks and designs as you like; but without guidance on IP strategy you may not have the right coverage and it will be a costly exercise. Put simply, IP strategy should not be about the amount spent, but what it is worth to your business. We have worked with numerous clients to ensure that they are not spending unnecessarily and can do the same for you.

Kemp Little is here to provide you with what you need, in the timescales you need it. The support you and your brand needs.

If you’re not with us, why?

More details can be found here.